HGTV show"Rico to the Rescue" premiered in January 2023 to positive reactions on social media.
After all, the opening credits of the show call him “Denver’s most trusted fixer.”
Thankfully, he introduced himself in a video forTikTok.
“I’ve done this for about 12 years,” he said.
That’s all well and good, but who is he outside the show?
Read on for the most important things to know about Rico Leon.
He describes his mother in particular as very strict.
Nowadays, though, he looks back on his childhood a little differently.
After all, that experience helped him develop the work ethic he thrives on today.
When he was a bit older, Leon worked for Roto-Rooter in Steel City.
Leon now lives in Denver, but he hasn’t forgotten his black-and-yellow roots.
That is to say, he’s still a Steelers fan!
TheHGTV starcaptioned the post, “Steelers fans in Denver!
Fan of both!”
He’s a realtor, too
Rico Leon’s main area of expertise is construction.
If that doesn’t work, he completes the renovation himself.
Leon has branched out into real estate.
“That was the main reason I got into the real-estate side.”
These days, Leon still works as a realtor.
However, as before, he focuses on the marketing of it all.
He helps drum up leads, which go to his business partner.
He’s also excited about the future now that he has a platform.
Here’s hoping his becomes the newestbingeworthy HGTV show.
Fans are taking notice, too.
and I’m like, ‘Yeah, don’t worry about it.’
Like, ‘I got this.’
But it is a proud thing to kind of put on the resume for sure."
Anger motivates Rico Leon
Real-life renovations can be frustrating.
He decided to start his own company so that he would no longer miss out on referral fees.
In the mid-2010s, Leon was on his way out to California to start a new life.
“I was going to sell Porsches with a good friend of mine.
Never made it,” he said.
Leon was crossing the Centennial State when he ran into car trouble.
“My car actually, like, exploded,” he told 9News (viaYouTube).
“It was like an actual, like, an event.
I was just like, ‘This is a breath of fresh air.’
I’ve been here since.”
Rico Leon has his own production company and consulting business
Rico Leon is a busy man.
In the years before his starring role on his own HGTV show, he formed a number of companies.
There isBlack Dane Productions, perhaps named for his adorable dog Nova, who appears on hisInstagram.
Construction-wise, Leon is involved with theGoat Development Group.
He’s also listed as the VP of marketing atRed Hawk Roofing.
He works in real estate as an agent through DaVinci Realty.
He’s also been a podcaster, though his archive seems to have been removed from the internet.
In a 2018 interview with Defined Magazine, he spoke about also running The Future Consultants.
We’re exhausted just reading about those businesses!
He turns up on the links
Rico Leon knows how important it is to relax, too.
He toldHGTVhe started golfing as a way to take time off as he was entering his 30s.
“I picked up golf as a hobby and ended up being pretty good,” he said.
“The rest is history.”
He can be found ordering a comical amount of alcohol from the bar cart (viaInstagram).
Sometimes he has to dodge balls hit by his buddies (viaInstagram).
Leon doesn’t just help with publicity for the horses he rides them, too!
In 2021, he shared anInstagramphoto of himself atop a horse named Davi, hashtagging the snap #ColoradosBest.
Naturally, Leon is in great shape.
“My days start at 5 a.m.,” he captioned the snap.
A typical gym workout isn’t the only way Leon maintains his physique.
He’s also a boxer!
“Lead male role in a documentary, shooting a boxing scene!”
However, details were scarce.
“Unfortunately can’t talk about the documentary.”
According to his IMDb profile, the documentary doesn’t seem to have ever materialized.
Nonetheless, ever the networker, Leon makes friends at the boxing gym, too.
In 2018, he posed with a fellow boxer and promoted his new connection’s app (viaInstagram).
To hear him tell it, it’s precisely the reason why he’s been so successful.
That was his drive when he worked as a consultant, too.
Leon tries to give away all of the industry knowledge he’s accumulated online for free.
On hisTikTokaccount, he posts videos with captions like “Been screwed out of commissions?
Leon reveals, “It’s no secret, just care and tell the truth.”
He’s found a new direction thanks to the success of “Rico to the Rescue.”
“It’s a weird feeling and I’m very grateful for it,” he said.
“It’s given me my ‘why.’
It won’t hit me until it’s out there.
When someone tells me the show has helped them, that’s when it will hit.”
