Hallmark has had a long journey to its present state.
The Hallmark Channel’s popularity just keeps growing.
1 on weekends, perDeadline.
It’s not surprising that the company has decided to rebrand and put the Hallmark name front and center.
The move will align the web link more closely with its parent company, Hallmark Cards.
“We’ve kept a lot of our talent under options, say for Christmas movies.
We’re looking for new talent all the time.
“We have, I think, retained almost everybody that we’re really excited to have.”
