In fashion, everything always comes full circle.
Indeed, certain companies are definitely seeing the ’90s revival as their chance to make their own comeback.
Take Birkenstock, for instance.

The sandal and shoe company comes off as profiting off of the ’90s revival more so than ever.
So much so, that Birkenstock’s profits are on the rise and aren’t really dropping.
And, there’s a pretty good reason behind it.
