We may receive a commission on purchases made from links.

Therefore, they have a wide variety of beauty brands and prices for any budget, perInsider.

With shopping experiences adapting to the new normal, how did Ulta recover post-pandemic?

Ulta Beauty storefront

The results have us seriously wishing for a shopping spree.

This perfectly caters to Ulta’s inventory, encouraging visitors to treat themselves after a long lockdown.

When COVID-19 hit, it shifted people’s perspectives.

Ulta aisle full of makeup

What we once thought was a two-week closure turned into a reevaluation of what’s important in life.