Have you ever dreamed of having a bag so soft and squishy it feels like an actual cloud?
Now you’re free to, thanks to one of 2023’s hottest trends.
Even better, the puffy trend isn’t just restricted to one particular item.
Still, it’s far from being the only outlandish puffer accessory.
In fact, the search term “big red boots” has almost 300 million views on TikTok alone.
What’s behind this trend?
It’s clear that puffy accessories are in, but why exactly are they suddenly appearing everywhere?
Fashion psychologist Sarah Seung-McFarland thinks she might have the answer.
It’s the outfit for Real vs. Instagram Reels."
