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Scandinavian practices have slowly started to gain more traction and grow in popularity all over the world.

A new makeup movement is making waves and taking the beauty industry by storm.

scandinavian influencer emili slindev

Scandinavian beauty is the latest makeup trend that is perfect for all of the low-maintenance girls out there.

What is the scandinavian beauty trend?

Scandinavian beauty is all about minimalism, hydration, sustainable packaging, and a love of nature.

Matilda Djerf’s Scandinavian makeup look

The products promote environmentalism and an eco-conscious lifestyle through their business practices.

Along with eco-friendly products, this beauty trend values using natural and pure ingredients that come straight from nature.

Along with nourished skin, this trend embraces a natural, fresh-faced look.

lumene glow boost serum

For hydration, try one of Lumene’s best-selling products, theGlow Reveal Moisturizer.

This serum contains vitamin E and Nordic algae to give your skin a radiant complexion with a barely-there finish.

check that you knowhow to properly apply cream blushto achieve that sought-after natural luminosity.