But now, here in 2023, a shift is happening.

It’s also encouraging us to consider the larger problem of overconsumption (viaToday).

But is all of thisreallynecessary for healthy skin or a healthy self-care regime?

A smiling woman washing her face

Is it sustainable where it comes to our schedules, our pocketbooks, and our planet?

De-influencer culture says no, and it has given rise to a new simplified skincare trend called skin streaming.

Aisle of skincare products

A smiling woman washing her face