Think of “The Craft” or any other ’90s pop culture touchstones with some extra bite to them.

“The skin is really beautiful and fresh, not too shiny.

There’s a softness to it.”

Jenna Ortega in black lace

He added, “This look embodies the grungy, sad, pretty girl energy.”

“I think people are tired of looking perfect,” he said.

It’s about more minimalism and a lived-in look."

A woman on the runway

As TikTok creatorBrigitte Crispexplained, “It’s grungy, while still being feminine, girly, whatever.”

She added that the sleazy ballerina combined with the indie-grunge look makes for the perfect balance.

Is this part of the Wednesday effect?

Jenna Ortega posing

Is there really such a thing as soft goth?

KVD beauty ambassador Sandra Saenz also remarked on today’s take on goth styles.

Her lacy sleeves, corset bodice, and creamy satin also felt like an homage to classic gothic looks.

Kerry Washington on red carpet

She also has plenty of pieces stockpiled for a range of gothic looks.

“I collect ’20s and ’30s pieces, which give that faded grandeur look,” she added.

Unlike looks from the ’20s, however, our 2000s nostalgia is anything but black and white.

Billie Eillsh posing

Girly goth can include color

Walking film noir horror bitch forever baby!

She explained, “I didn’t know why.

For some reason, my closet just lost all its color.”

A woman in goth makeup

It doesn’t look good on our skin.

It’s going to make me feel like a clown.'

The entrepreneur also wants to provide a space where it’s safe to be different.

A woman on a red carpet

“you’ve got the option to wear whatever you want, it doesn’t matter!”

“With Blood Rose, it was like, ‘I made this shade for you.'”

Our next step, then, is making sure our makeup products are elevated too.

“Add a volumizing mascara to further accentuate the eye,” he advised.

“Pairing a deep lip in a cherry or mauve shade adds femininity to an otherwise dark look.”

“Choosing between a matte or shiny finish can bring dimension to the look.”

Ultimately, our dream girly goth look may be attainable after all.