Relationship etiquette is constantly evolving online.

Today, the art of launching your relationship on social media is not a one-post procedure.

There are detailed levels of posting that lead up to a couple’s official announcement.

Couple embraces while looking at tablet

It’s nearly impossible for them make mistakes privately while living in a culture that values oversharing online.

It’s no wonder why people have come up with alternatives to sharing their relationship status online.

At least, that’s what the new relationship status trend is signaling.

couple taking a fun mirror selfie

Popular TikTok userJess Fishershared how soft-launching works in a viral video.

Is it important to share your relationship online?

What’s the real difference between an Instagram official relationship and an offline relationship?

Couple embracing in photograph

This procedure isn’t pure vanity or simply adhering to social mores.