According toAd Age, every 30-second spot from pregame to final play will cost $7 million to air.
“in the famous Wendy’s ad).
Others have been total downers, as in the maudlinNationwide ad from 2015.
Thisfamous ASPCA spotshowing various dogs and cats in shelter cages, looking absolutely miserable.
Some are filthy; one is missing an eye.
And after all that work, “I can’t watch them,” McLachlan said.
“It kills me.”
She might feel differently about her latest national ad, which will air during Super Bowl LVII.
The only tears it’s designed to produce are ones of laughter.
For just dollars a day, you could help helpless animals find shelter.”
Around her, an owl and other forest animals peer into the camera.
Her heartfelt plea has no effect on the unimpressed guide.
Opening his can of Busch, he informs her, “Wrong shelter, Sarah.
Also, that’s a wolf.”
(“Leaves of three, let it be.
Cans of six, take your pick.")
(It’s still important to support rescue-animal groups, though!)
