For years,Jeffree Star’sbrand has revolved around luxury.
TheDaily Mailreported that one of the Birkin bags in his collection was worth nearly $400,000.
His love of glamour frequently inspired the makeup collections he dropped via Jeffree Star Cosmetics.

Collections such as 2020’sCrematedor 2021’sPink Religionwere preceded by glossy ad campaigns and featured top-of-the-line packaging.
The general public is unlikely to ever achieve Star’sestimated net worth.
However, products from his makeup line sold the fantasy that buyers were every bit as upwardly mobile.

Things are a little different as the mogul moves into his latest release.
The collection drops September 3, according to hisInstagram, and is smaller than what fans are used to.
These moves inspired Star’s latest makeup release.

The nine-pan palette may feature pink-hued yaks on the cover.
However, the inside is decidedly more naturally inspired.
The color story features a variety of warm- and cool-toned neutrals with pops of blue and one sage-green shimmer.
That’s because the Star Ranch palette was included in the Jeffree Star Cosmetics summer mystery boxes.
Announced via Instagram, the latest round of the brand’s popular mystery boxes dropped in July.